Aura connect UK businesses with remote talent from South Africa. As a people-first company, they’re dedicated to creating an amazing workplace for their team whilst also helping clients succeed. For us, this meant tackling the project from both sides - building a brand that appeals to employees and resonates with their target audience.
With the business shifting into scale-up mode, this was the perfect time to refine their messaging and sharpen up on how they presented themselves. We've positioned them to stand out from competitors with clarity and confidence.
We created a brand identity that feels modern and "cool", whilst still looking professional.