Genesis collaborated with JoGo on the launch of their new coaching and consultancy brand. They wanted a friendly, approachable identity that would inspire confidence and growth while reflecting their mission to elevate businesses. Incorporating wings into the design, we symbolised the upward momentum they bring to their clients. The result is a brand that feels warm, supportive and empowering, perfectly aligned with their values.
We created a visual identity both inviting and reliable, reflecting JoGo's welcoming and supportive nature, making it easy for clients to connect and trust in their services.